Kendrick Lamar intensified his personal musical feud with Drake by dropping “Not Like Us,” his third song in just 36 hours, on early Saturday evening. The track is available on Lamar’s official YouTube channel, ensuring its authenticity in an age where AI deepfakes are a concern. The accompanying video shows an aerial view of Drake’s mansion outside Toronto, adorned with symbols from a sex-offender map.
Set to a simple keyboard loop, “Not Like Us” showcases Lamar rapping in a deliberately exaggerated Southern accent. The song kicks off with Lamar whispering, “Pssst: I see dead people,” before launching into a barrage of personal jabs at Drake. Lamar starts by addressing Drake’s controversial remarks about dating younger women.
Lamar kicks off with a pointed jab: “Hey Drake, heard you fancy ’em young / Hope you ain’t headed for Cell Block One.” He then takes aim at the title of Drake’s 2021 album, quipping, “‘Certified Lover Boy’? Sounds like certified pedophile.” Lamar wraps up this segment with a musical pun, “Why you trolling like a rookie, ain’t you tired? Trying to strike a chord, but it’s probably a-minor.”
Towards the end of the song, Lamar shifts focus to Atlanta, referencing several rappers from the city whom Drake has collaborated with, including Future, 21 Savage, and Lil Baby. He concludes with a jab at both Drake’s diss track against Lamar (“Family Matters”) and his song “God’s Plan.”
“You run to Atlanta when you’re in need of cash, not a colleague but a blatant colonizer. The family matters, and the truth reveals that it was God’s plan to expose you as a liar.”
The track fades out with Lamar leading a female chorus chanting “O-vee-ho,” a playful jab at Drake’s label, OVO, and poking fun at his song “Toosie Slide” once more.
The ongoing feud has been a rollercoaster for those following along. It all began with Lamar taking shots at Drake and J. Cole in “Like That,” responding to their verses on “First Person Shooter.” Since then, the conflict has escalated quickly, roping in a diverse cast of characters including Rick Ross, Metro Boomin, the Weeknd, and Future.
In a span of only 36 hours, Lamar unleashed a diss track called “6:16 in LA” on Friday morning. Shortly after, both rappers fired back with response tracks on Friday evening. Drake dropped “Family Matters,” while Lamar released “Meet the Grahams.”
